Apr 10, 2020
In Clear Focus this week: Advertising in podcasts. Stephen Pickens is Director of Sales for AdvertiseCast, a network that allows podcasters to monetize their content by partnering with major brands. With US podcast listenership seeing a compound annual growth rate of 20 percent, Stephen explains how podcast advertising works. We learn about new opportunities to target listeners dynamically and hear what COVID-19 and social distancing might mean for podcast listenership in the long-term.